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mso-para-margin:0cm; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Times New Roman","serif";} </style> <![endif]--><!--[if gte mso 9]><xml> <o:shapedefaults v:ext="edit" spidmax="2050"/> </xml><![endif]--><!--[if gte mso 9]><xml> <o:shapelayout v:ext="edit"> <o:idmap v:ext="edit" data="1"/> </o:shapelayout></xml><![endif]--> </head> <body bgcolor="#F1EFEA" lang=ES link=blue vlink=purple style='tab-interval: 35.4pt' topmargin=0 leftmargin=0 marginheight=0 marginwidth=0> <div class=WordSection1> <p class=MsoNormal><o:p>&nbsp;</o:p></p> <table class=MsoNormalTable border=0 cellpadding=0 width="100%" style='width:100.0%;mso-cellspacing:1.5pt;background:#F1EFEA;mso-yfti-tbllook: 1184;mso-padding-alt:0cm 5.4pt 0cm 5.4pt'> <tr style='mso-yfti-irow:0;mso-yfti-firstrow:yes;mso-yfti-lastrow:yes'> <td style='padding:.75pt .75pt .75pt .75pt'> <div align=center> <table class=MsoNormalTable border=0 cellspacing=0 cellpadding=0 width=700 style='width:525.0pt;mso-cellspacing:0cm;mso-yfti-tbllook:1184;mso-padding-alt: 0cm 0cm 0cm 0cm'> <tr style='mso-yfti-irow:0;mso-yfti-firstrow:yes;height:13.5pt'> <td valign=bottom style='padding:0cm 0cm 0cm 0cm;height:13.5pt'> <p class=MsoNormal><span style='mso-fareast-font-family:"Times New Roman"; mso-no-proof:yes'><img width=716 height=18 id="_x0000_i1048" src="http://downloads.mapssystem.net/THONewsletters/InsideEdge2009/Images/Header1.gif" alt="http://downloads.mapssystem.net/THONewsletters/InsideEdge2009/Images/Header1.gif"></span><span style='mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></p> </td> </tr> <tr style='mso-yfti-irow:1'> <td style='background:#5C91A4;padding:0cm 0cm 0cm 0cm'> <div align=center> <table class=MsoNormalTable border=0 cellspacing=0 cellpadding=0 width=698 style='width:523.5pt;mso-cellspacing:0cm;mso-yfti-tbllook:1184;mso-padding-alt: 0cm 0cm 0cm 0cm'> <tr style='mso-yfti-irow:0;mso-yfti-firstrow:yes'> <td style='padding:0cm 0cm 0cm 0cm'> <p class=MsoNormal><span style='mso-fareast-font-family:"Times New Roman"; mso-no-proof:yes'><img width=698 height=66 id="_x0000_i1047" src="http://downloads.mapssystem.net/THONewsletters/InsideEdge2009/Images/Header2.gif" alt="http://downloads.mapssystem.net/THONewsletters/InsideEdge2009/Images/Header2.gif"></span><span style='mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></p> </td> </tr> <tr style='mso-yfti-irow:1'> <td style='background:#D5E3F5;padding:0cm 0cm 0cm 0cm'> <div align=center> <table class=MsoNormalTable border=0 cellspacing=0 cellpadding=0 width=675 style='width:506.25pt;mso-cellspacing:0cm;mso-yfti-tbllook: 1184;mso-padding-alt:0cm 0cm 0cm 0cm'> <tr style='mso-yfti-irow:0;mso-yfti-firstrow:yes'> <td width=507 style='width:380.25pt;padding:0cm 0cm 0cm 0cm'> <p class=MsoNormal><em><b><span style='font-family:"Calibri","sans-serif"; mso-fareast-font-family:"Times New Roman";color:#FF8500'>Su informe mensual sobre las más recientes tendencias de marketing digital</span></b></em><span style='mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></p> </td> <td width=168 style='width:126.0pt;padding:0cm 0cm 0cm 0cm'></td> </tr> <tr style='mso-yfti-irow:1'> <td colspan=2 style='padding:0cm 0cm 0cm 0cm'> <div class=MsoNormal align=center style='text-align:center'><span style='font-family:"Calibri","sans-serif";mso-fareast-font-family:"Times New Roman"; color:#FF8500'> <hr size=2 width="100%" align=center> </span></div> </td> </tr> <tr style='mso-yfti-irow:2;mso-yfti-lastrow:yes'> <td style='padding:0cm 0cm 0cm 0cm'> <p><strong><span style='font-size:10.0pt;font-family:"Calibri","sans-serif"; color:#052148'>EN ESTE NÚMERO: </span></strong><span style='font-size: 10.0pt;font-family:"Calibri","sans-serif";color:#052148'><br> " <a href="#A"><span style='color:#052147'>¿Hacia dónde va el marketing digital?</span></a><br> " <a href="#B"><span class=SpellE><span style='color:#052147'>Refresh</span></span><span style='color:#052147'> <span class=SpellE>Your</span> Online <span class=SpellE>Presence</span> <span class=SpellE>for</span> 2011</span></a></span></p> </td> <td style='padding:0cm 0cm 0cm 0cm'> <table class=MsoNormalTable border=0 cellspacing=0 cellpadding=0 align=right width=190 style='width:142.5pt;mso-cellspacing:0cm; mso-yfti-tbllook:1184;mso-table-lspace:2.25pt;mso-table-rspace:2.25pt; mso-table-anchor-vertical:paragraph;mso-table-anchor-horizontal:column; mso-table-left:right;mso-table-top:middle;mso-padding-alt:2.25pt 2.25pt 2.25pt 2.25pt'> <tr style='mso-yfti-irow:0;mso-yfti-firstrow:yes'> <td colspan=4 style='padding:2.25pt 2.25pt 2.25pt 2.25pt'> <p class=MsoNormal align=center style='text-align:center'><strong><span style='font-size:10.0pt;font-family:"Calibri","sans-serif"; mso-fareast-font-family:"Times New Roman";color:#052148'>CONECTESE CON WSI </span></strong><span style='mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></p> </td> </tr> <tr style='mso-yfti-irow:1;mso-yfti-lastrow:yes'> <td style='padding:2.25pt 2.25pt 2.25pt 2.25pt'> <p class=MsoNormal><a href="http://es.linkedin.com/in/wsimadrid" target="_blank"><span style='mso-fareast-font-family:"Times New Roman"; mso-no-proof:yes;text-decoration:none;text-underline:none'><img border=0 width=38 height=38 id="_x0000_i1046" src="http://downloads.mapssystem.net/THONewsletters/InsideEdge2010/LinkedInIcon2.gif" alt=LinkedIn></span></a><span style='mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></p> </td> <td style='padding:2.25pt 2.25pt 2.25pt 2.25pt'> <p class=MsoNormal><a href="http://twitter.com/wsimadrid" target="_blank"><span style='mso-fareast-font-family:"Times New Roman"; mso-no-proof:yes;text-decoration:none;text-underline:none'><img border=0 width=38 height=38 id="_x0000_i1045" src="http://downloads.mapssystem.net/THONewsletters/InsideEdge2010/TwitterIcon2.gif" alt=Twitter></span></a><span style='mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></p> </td> <td style='padding:2.25pt 2.25pt 2.25pt 2.25pt'> <p class=MsoNormal><a href="http://www.youtube.com/user/WSIMADRID" target="_blank"><span style='mso-fareast-font-family:"Times New Roman"; mso-no-proof:yes;text-decoration:none;text-underline:none'><img border=0 width=38 height=38 id="_x0000_i1044" src="http://downloads.mapssystem.net/THONewsletters/InsideEdge2010/YouTubeIcon2.gif" alt=YouTube></span></a><span style='mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></p> </td> <td style='padding:2.25pt 2.25pt 2.25pt 2.25pt'></td> </tr> </table> </td> </tr> </table> </div> </td> </tr> <tr style='mso-yfti-irow:2;mso-yfti-lastrow:yes'> <td style='background:#D5E3F5;padding:0cm 0cm 0cm 0cm'> <p class=MsoNormal><span style='mso-fareast-font-family:"Times New Roman"; mso-no-proof:yes'><img border=0 width=698 height=12 id="_x0000_i1043" src="http://downloads.mapssystem.net/THONewsletters/InsideEdge2009/Images/Header3.gif" alt="http://downloads.mapssystem.net/THONewsletters/InsideEdge2009/Images/Header3.gif"></span><span style='mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></p> </td> </tr> </table> </div> </td> </tr> <tr style='mso-yfti-irow:2'> <td valign=top style='background:white;padding:0cm 0cm 0cm 0cm'> <p class=MsoNormal align=center style='text-align:center'><span style='mso-fareast-font-family:"Times New Roman";mso-no-proof:yes'><img border=0 width=717 height=29 id="_x0000_i1042" src="http://downloads.mapssystem.net/THONewsletters/InsideEdge2009/Images/Header4.gif" alt="http://downloads.mapssystem.net/THONewsletters/InsideEdge2009/Images/Header4.gif"></span><span style='mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></p> </td> </tr> <tr style='mso-yfti-irow:3'> <td style='background:white;padding:0cm 0cm 0cm 0cm'> <p class=MsoNormal><span style='mso-fareast-font-family:"Times New Roman"'>&nbsp;<o:p></o:p></span></p> </td> </tr> <tr style='mso-yfti-irow:4'> <td style='background:white;padding:0cm 0cm 0cm 0cm'> <div align=center> <table class=MsoNormalTable border=0 cellspacing=0 cellpadding=0 width=690 style='width:517.5pt;mso-cellspacing:0cm;mso-yfti-tbllook:1184;mso-padding-alt: 0cm 0cm 0cm 0cm'> <tr style='mso-yfti-irow:0;mso-yfti-firstrow:yes;mso-yfti-lastrow:yes; height:142.5pt'> <td width=453 valign=top style='width:339.75pt;padding:0cm 0cm 0cm 0cm; height:142.5pt'> <table class=MsoNormalTable border=0 cellspacing=0 cellpadding=0 width=440 style='width:330.0pt;mso-cellspacing:0cm;mso-yfti-tbllook: 1184;mso-padding-alt:0cm 0cm 0cm 0cm'> <tr style='mso-yfti-irow:0;mso-yfti-firstrow:yes'> <td style='padding:0cm 0cm 0cm 0cm'> <p style='line-height:13.5pt'><a name=A id=A></a><strong><span style='font-family:"Arial","sans-serif";color:#024D6E'>¿Hacia dónde va el marketing digital? </span></strong><br> <strong><span style='font-size:13.5pt;font-family:"Calibri","sans-serif"; color:#5C91A4'>Novedades para el 2011: prepare su negocio para estas tendencias&nbsp; </span></strong></p> </td> </tr> <tr style='mso-yfti-irow:1'> <td style='padding:0cm 0cm 0cm 0cm'> <p class=MsoNormal style='line-height:13.5pt'><span style='mso-fareast-font-family: "Times New Roman"'>&nbsp;<o:p></o:p></span></p> </td> </tr> <tr style='mso-yfti-irow:2'> <td style='padding:0cm 0cm 0cm 0cm'> <ul type=disc> <li class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt: auto;line-height:13.5pt;mso-list:l3 level1 lfo3;tab-stops:list 36.0pt'><strong><i><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; mso-fareast-font-family:"Times New Roman";color:#333333'>Es el año de marketing en medios sociales.</span></i></strong><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; mso-fareast-font-family:"Times New Roman";color:#333333'> En 2011, las empresas estarán ejecutando tácticas sociales que se integren plenamente con su estrategia global de marketing. Toda empresa necesita una estrategia de marketing de medios sociales y los recursos adecuados para administrarla. </span><span style='mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></li> <li class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt: auto;line-height:13.5pt;mso-list:l3 level1 lfo3;tab-stops:list 36.0pt'><strong><i><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; mso-fareast-font-family:"Times New Roman";color:#333333'>El marketing móvil está en marcha.</span></i></strong><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; mso-fareast-font-family:"Times New Roman";color:#333333'> El marketing móvil está en marcha. El aumento en el uso de teléfonos inteligentes y los límites relajados de descarga en los planes de telefonía celular han visto cómo la mercadotecnia móvil adquiere impulso. Los dispositivos <span class=SpellE>tablet</span> ahora deben ser un interés fundamental en su estrategia de <span class=SpellE>marekting</span> digital. </span><span style='mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></li> <li class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt: auto;line-height:13.5pt;mso-list:l3 level1 lfo3;tab-stops:list 36.0pt'><strong><i><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; mso-fareast-font-family:"Times New Roman";color:#333333'>2011 verá una nueva era de contenidos de video en línea,</span></i></strong><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; mso-fareast-font-family:"Times New Roman";color:#333333'> reintroduciendo el elemento humano y cambiando la naturaleza de la comunicación, haciéndola dinámica, interactiva e inmediata. El video se utilizará más para contenidos y publicidad en línea convencionales. </span><span style='mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></li> <li class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt: auto;line-height:13.5pt;mso-list:l3 level1 lfo3;tab-stops:list 36.0pt'><strong><i><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; mso-fareast-font-family:"Times New Roman";color:#333333'>El SEO va a ser complicado (¡como si no lo fuera ya!)</span></i></strong><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; mso-fareast-font-family:"Times New Roman";color:#333333'>. La competencia para Google se calienta con <span class=SpellE>Yahoo</span>, <span class=SpellE>Bing</span>, Search.com y sitios sociales como <span class=SpellE>Twitter</span>, <span class=SpellE>Facebook</span> y <span class=SpellE>LinkedIn</span>. Será más difícil colocar a tu negocio en la primera página de los resultados de búsqueda. La búsqueda móvil y la <span class=SpellE>geolocalización</span> aumentarán aún más los desafíos y sorpresas para los optimizadores de motores de búsqueda. </span><span style='mso-fareast-font-family: "Times New Roman"'><o:p></o:p></span></li> </ul> </td> </tr> <tr style='mso-yfti-irow:3'> <td style='padding:0cm 0cm 0cm 0cm'> <div class=MsoNormal align=center style='text-align:center;line-height: 13.5pt'><span style='mso-fareast-font-family:"Times New Roman"'> <hr size=2 width="100%" align=center> </span></div> </td> </tr> <tr style='mso-yfti-irow:4'> <td style='padding:0cm 0cm 0cm 0cm'></td> </tr> <tr style='mso-yfti-irow:5'> <td style='padding:0cm 0cm 0cm 0cm'> <p class=MsoNormal style='line-height:13.5pt'><a name=B id=B></a><strong><span style='font-family:"Arial","sans-serif";mso-fareast-font-family:"Times New Roman"; color:#024D6E'>Actualice su presencia en línea para el 2011 </span></strong><span style='mso-fareast-font-family:"Times New Roman"'><br> </span><strong><span style='font-size:13.5pt;font-family:"Calibri","sans-serif"; mso-fareast-font-family:"Times New Roman";color:#5C91A4'>Consejos para 2011 </span></strong><span style='mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></p> </td> </tr> <tr style='mso-yfti-irow:6'> <td style='padding:0cm 0cm 0cm 0cm'> <p class=MsoNormal style='line-height:13.5pt'><span style='mso-fareast-font-family: "Times New Roman"'>&nbsp;<o:p></o:p></span></p> </td> </tr> <tr style='mso-yfti-irow:7'> <td style='padding:0cm 0cm 0cm 0cm'> <p style='line-height:13.5pt'><span style='font-size:10.0pt;font-family: "Arial","sans-serif";color:#333333'>Es el momento de fortalecer su presencia online para sacarle provecho a las nuevas tendencias de este año.</span></p> <blockquote style='margin-top:5.0pt;margin-bottom:5.0pt'> <p style='line-height:13.5pt'><strong><span style='font-size:10.0pt; font-family:"Arial","sans-serif";color:#FF8500'>1.</span></strong><strong><span style='font-size:10.0pt;font-family:"Arial","sans-serif";color:#333333'> </span></strong><em><b><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; color:#333333'>Entre en lo móvil.</span></b></em><strong><span style='font-size:10.0pt;font-family:"Arial","sans-serif";color:#333333'> </span></strong><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; color:#333333'>¿Es su sitio web fácil y agradable para verlo en un teléfono móvil? Con cada vez más <span class=SpellE>iPhones</span>, <span class=SpellE>iPads</span> y teléfonos inteligentes accionados por <span class=SpellE>Android</span>, la mercadotecnia móvil se expandirá más allá de la mensajería móvil. El correo electrónico móvil, la web móvil y las aplicaciones móviles ya son canales viables para la mercadotecnia. ¡Haga que su sitio web sea adecuado para dispositivos móviles ahora mismo! </span></p> <p style='line-height:13.5pt'><strong><span style='font-size:10.0pt; font-family:"Arial","sans-serif";color:#FF8500'>2.</span></strong><strong><i><span style='font-size:10.0pt;font-family:"Arial","sans-serif";color:#333333'> Use el video.</span></i></strong><span style='font-size:10.0pt; font-family:"Arial","sans-serif";color:#333333'> El video es una forma increíble de conectar con la gente en línea. El video ayudará a que su sitio web se &quot;<span class=SpellE>superoptimice</span>&quot; para los motores de búsqueda. Una página con video tiene una fuerte probabilidad de ser clasificada más alto que una basada puramente en texto. Con Internet de alta velocidad y un reducido costo de producción de video, el impacto del video en el marketing es cada vez mayor </span></p> <p style='line-height:13.5pt'><strong><span style='font-size:10.0pt; font-family:"Arial","sans-serif";color:#FF8500'>3.</span></strong><strong><span style='font-size:10.0pt;font-family:"Arial","sans-serif";color:#333333'> </span></strong><em><b><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; color:#333333'>El marketing de medios sociales está madurando.</span></b></em><span style='font-size:10.0pt;font-family:"Arial","sans-serif";color:#333333'> ¿Está su sitio web listo para aprovechar el alcance y la influencia de <span class=SpellE>Facebook</span> y <span class=SpellE>Twitter</span>? Con créditos de <span class=SpellE>Facebook</span> y sitios de comercio social tales como <span class=SpellE>Groupon</span>, sus clientes pueden realmente comenzar su ciclo de decisión de compra a través de estos sitios. Prepárese para aprovechar el valor comercial del botón 'Me gusta' de <span class=SpellE>Facebook</span>, ya que la recomendación de los pares será más poderosa que el modelo de inserción. </span></p> <p style='line-height:13.5pt'><strong><span style='font-size:10.0pt; font-family:"Arial","sans-serif";color:#FF8500'>4</span></strong><strong><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'>. </span></strong><em><b><span style='font-size:10.0pt;font-family:"Arial","sans-serif";color:#333333'>¿Está su sitio web optimizado para búsquedas localizadas?</span></b></em><strong><span style='font-size:10.0pt;font-family:"Arial","sans-serif";color:#333333'> </span></strong><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; color:#333333'>Hoy en día, todos los buscadores importantes como Google, Yahoo! y <span class=SpellE>Bing</span> están sirviendo resultados locales para facilitarles las cosas a los usuarios en línea. ¿Su empresa aparece en los primeros lugares de estas listas de búsqueda? Dominar el espacio local es el trampolín para hacer grandes negocios en el exterior. Asegúrese de que sus estrategias de búsqueda y de medios sociales tengan en cuenta las oportunidades basadas en la localización. </span></p> <p style='line-height:13.5pt'><span class=style11><b><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'>5.</span></b></span><strong><span style='font-size:10.0pt;font-family:"Arial","sans-serif";color:#333333'> </span></strong><em><b><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; color:#333333'>El contenido sigue dominando.</span></b></em><span style='font-size:10.0pt;font-family:"Arial","sans-serif";color:#333333'> Siga dándoles información gratuita a sus clientes. El contenido de pago seguirá sufriendo en 2011, y si los usuarios pueden encontrar su información en otro lugar de forma gratuita, entonces irán allí para obtenerla. Su empresa debe ir más allá de la publicidad, la prédica y la promoción de sus productos. Sea útil a su público: proporciónele material que le sea útil.</span></p> <p style='line-height:13.5pt'><span class=style11><b><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'>6.</span></b></span><strong><span style='font-size:10.0pt;font-family:"Arial","sans-serif";color:#333333'> </span></strong><em><b><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; color:#333333'>Optimice su estrategia de email marketing.</span></b></em><span style='font-size:10.0pt;font-family:"Arial","sans-serif";color:#333333'> El marketing por correo electrónico sigue siendo una manera probada de alcanzar los objetivos de negocios. La segmentación y la focalización le permitirán entregar un mensaje a medida y pertinente a los posibles clientes para dar el mejor desempeño posible de <span class=SpellE>click-through</span> y conversión. </span></p> <p style='line-height:13.5pt'><strong><span style='font-size:10.0pt; font-family:"Arial","sans-serif";color:#FF8500'>7.</span></strong><strong><span style='font-size:10.0pt;font-family:"Arial","sans-serif";color:#333333'> </span></strong><em><b><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; color:#333333'>Actualice su sitio web.</span></b></em><span style='font-size:10.0pt;font-family:"Arial","sans-serif";color:#333333'> Edite, reformule y mejore la apariencia de su sitio web para asegurarse de que sea relevante y esté al día. Establezca títulos y descripciones únicos para cada página o entrada de su sitio Web, lo cual es fundamental para la SEO, y también para alimentar su sitio a los canales de medios sociales. Genere un <span class=SpellE>feed</span> RSS para que los visitantes puedan suscribirse y obtener así actualizaciones a través de un lector de <span class=SpellE>feeds</span> o correo electrónico. </span></p> <p style='line-height:13.5pt'><strong><span style='font-size:10.0pt; font-family:"Arial","sans-serif";color:#FF8500'>8.</span></strong><strong><span style='font-size:10.0pt;font-family:"Arial","sans-serif";color:#333333'> </span></strong><em><b><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; color:#333333'>Establezca una analítica.</span></b></em><span style='font-size:10.0pt;font-family:"Arial","sans-serif";color:#333333'> Use Google <span class=SpellE>Analytics</span> o algo similar para detallar sus objetivos de mercadotecnia, intégrelo con su programa de mercadotecnia en línea para ver cómo están progresando. Evalúe los resultados de sus actividades específicas de mercadotecnia en línea (es decir, carrito de la compra, anuncios de PPC, canales en los medios sociales, etc.) para que pueda ver qué tan bien está funcionando cada uno de ellos para usted.</span></p> </blockquote> <p style='line-height:13.5pt'><span style='font-size:10.0pt;font-family: "Arial","sans-serif";color:#333333'>En última instancia, el éxito en el campo del marketing digital dependerá de la capacidad de su compañía para proporcionar la mejor experiencia para el cliente. Si puede desarrollar y cultivar una relación real y significativa con sus clientes en línea, el éxito será suyo. <a href="http://wsimarketingeninternet.com/Comuniquese-con-nosotros.htm">Comuníquese con su Consultor de WSI para saber más.</a></span></p> </td> </tr> <tr style='mso-yfti-irow:8'> <td style='padding:0cm 0cm 0cm 0cm'></td> </tr> <tr style='mso-yfti-irow:9'> <td style='padding:0cm 0cm 0cm 0cm'></td> </tr> <tr style='mso-yfti-irow:10;mso-yfti-lastrow:yes'> <td style='padding:0cm 0cm 0cm 0cm'> <p class=MsoNormal style='line-height:13.5pt'><span style='mso-fareast-font-family: "Times New Roman"'>&nbsp;<o:p></o:p></span></p> </td> </tr> </table> </td> <td width=235 valign=top style='width:176.25pt;padding:0cm 0cm 0cm 0cm; height:142.5pt'> <table class=MsoNormalTable border=0 cellspacing=0 cellpadding=0 width="97%" style='width:97.0%;mso-cellspacing:0cm;mso-yfti-tbllook: 1184;mso-padding-alt:0cm 0cm 0cm 0cm'> <tr style='mso-yfti-irow:0;mso-yfti-firstrow:yes;mso-yfti-lastrow:yes'> <td width=12 style='width:9.0pt;padding:0cm 0cm 0cm 0cm'> <table class=MsoNormalTable border=0 cellspacing=0 cellpadding=0 width="97%" style='width:97.0%;mso-cellspacing:0cm;mso-yfti-tbllook: 1184;mso-padding-alt:0cm 0cm 0cm 0cm'> <tr style='mso-yfti-irow:0;mso-yfti-firstrow:yes;mso-yfti-lastrow: yes'> <td width=235 style='width:176.25pt;padding:0cm 0cm 0cm 0cm'> <table class=MsoNormalTable border=0 cellspacing=0 cellpadding=0 width="97%" style='width:97.0%;mso-cellspacing:0cm;mso-yfti-tbllook: 1184;mso-padding-alt:0cm 0cm 0cm 0cm'> <tr style='mso-yfti-irow:0;mso-yfti-firstrow:yes'> <td colspan=3 style='padding:0cm 0cm 0cm 0cm'> <table class=MsoNormalTable border=0 cellspacing=0 cellpadding=0 width="97%" style='width:97.0%;mso-cellspacing:0cm;mso-yfti-tbllook: 1184;mso-padding-alt:0cm 0cm 0cm 0cm'> <tr style='mso-yfti-irow:0;mso-yfti-firstrow:yes'> <td colspan=3 style='padding:0cm 0cm 0cm 0cm'> <p class=MsoNormal><span style='mso-fareast-font-family:"Times New Roman"; mso-no-proof:yes'><img border=0 width=235 height=17 id="_x0000_i1041" src="http://downloads.mapssystem.net/THONewsletters/InsideEdge2009/Images/Box1.gif" alt="http://downloads.mapssystem.net/THONewsletters/InsideEdge2009/Images/Box1.gif"></span><span style='mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></p> </td> </tr> <tr style='mso-yfti-irow:1;height:15.0pt'> <td style='background:#5A6C84;padding:0cm 0cm 0cm 0cm;height: 15.0pt'> <p class=MsoNormal><span style='mso-fareast-font-family:"Times New Roman"'>&nbsp;<o:p></o:p></span></p> </td> <td valign=top style='background:#5A6C84;padding:0cm 0cm 0cm 0cm; height:15.0pt'> <p class=MsoNormal align=center style='text-align:center'><strong><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; mso-fareast-font-family:"Times New Roman";color:white'>Estadísticas de marketing</span></strong><span style='mso-fareast-font-family: "Times New Roman"'><o:p></o:p></span></p> </td> <td style='background:#5A6C84;padding:0cm 0cm 0cm 0cm;height: 15.0pt'> <p class=MsoNormal><span style='mso-fareast-font-family:"Times New Roman"'>&nbsp;<o:p></o:p></span></p> </td> </tr> <tr style='mso-yfti-irow:2;height:15.0pt'> <td colspan=3 style='background:white;padding:0cm 0cm 0cm 0cm; height:15.0pt'> <p class=MsoNormal><span style='mso-fareast-font-family:"Times New Roman"; mso-no-proof:yes'><img border=0 width=235 height=24 id="_x0000_i1040" src="http://downloads.mapssystem.net/THONewsletters/InsideEdge2009/Images/Box3.gif" alt="http://downloads.mapssystem.net/THONewsletters/InsideEdge2009/Images/Box3.gif"></span><span style='mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></p> </td> </tr> <tr style='mso-yfti-irow:3'> <td width=11 valign=top style='width:8.25pt;border:none; border-left:solid #5A6C84 1.5pt;padding:0cm 0cm 0cm 0cm'> <p>&nbsp;</p> </td> <td width=220 valign=top style='width:165.0pt;padding:0cm 0cm 0cm 0cm'> <div align=center> <table class=MsoNormalTable border=0 cellspacing=0 cellpadding=0 width=210 style='width:157.5pt;mso-cellspacing:0cm;mso-yfti-tbllook: 1184;mso-padding-alt:3.0pt 3.0pt 3.0pt 3.0pt'> <tr style='mso-yfti-irow:0;mso-yfti-firstrow:yes'> <td valign=top style='padding:3.0pt 3.0pt 3.0pt 3.0pt'> <table class=MsoNormalTable border=0 cellspacing=0 cellpadding=0 width=200 style='width:150.0pt;mso-cellspacing: 0cm;mso-yfti-tbllook:1184;mso-padding-alt:3.0pt 3.0pt 3.0pt 3.0pt'> <tr style='mso-yfti-irow:0;mso-yfti-firstrow:yes;mso-yfti-lastrow: yes'> <td valign=top style='padding:3.0pt 3.0pt 3.0pt 3.0pt'> <p class=MsoNormal><span style='mso-fareast-font-family:"Times New Roman"; mso-no-proof:yes'><img border=0 width=38 height=38 id="_x0000_i1039" src="http://downloads.mapssystem.net/THONewsletters/InsideEdge2010/StatisticIcon.jpg" alt="Marketing Stats"></span><span style='mso-fareast-font-family: "Times New Roman"'><o:p></o:p></span></p> </td> <td style='padding:3.0pt 3.0pt 3.0pt 3.0pt'> <p class=MsoNormal><span class=style31><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; mso-fareast-font-family:"Times New Roman"'>El correo electrónico y los medios sociales en aumento en 2011 </span></span><span style='mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></p> </td> </tr> </table> </td> </tr> <tr style='mso-yfti-irow:1;mso-yfti-lastrow:yes'> <td style='padding:3.0pt 3.0pt 3.0pt 3.0pt'> <p style='margin-bottom:12.0pt'><span style='font-size:10.0pt; font-family:"Arial","sans-serif";color:#333333'>" Casi dos tercios de las empresas aumentarán su gasto en marketing por correo electrónico<br> " El 57% va a orientar más presupuesto hacia el marketing en medios sociales<br> " La búsqueda obtuvo un lejano tercer lugar con 41% de los encuestados indicando que gastarían más </span></p> </td> </tr> </table> </div> </td> <td width=9 valign=top style='width:6.75pt;border:none; border-right:solid #5A6C84 1.5pt;padding:0cm 0cm 0cm 0cm'> <p class=MsoNormal><span style='mso-fareast-font-family:"Times New Roman"'>&nbsp;<o:p></o:p></span></p> </td> </tr> <tr style='mso-yfti-irow:4'> <td colspan=3 valign=top style='padding:0cm 0cm 0cm 0cm'> <p class=MsoNormal><span style='mso-fareast-font-family:"Times New Roman"; mso-no-proof:yes'><img border=0 width=235 height=26 id="_x0000_i1038" src="http://downloads.mapssystem.net/THONewsletters/InsideEdge2009/Images/Box4.jpg" alt="http://downloads.mapssystem.net/THONewsletters/InsideEdge2009/Images/Box4.jpg"></span><span style='mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></p> </td> </tr> <tr style='mso-yfti-irow:5'> <td colspan=3 style='padding:0cm 0cm 0cm 0cm'> <p class=MsoNormal><span style='mso-fareast-font-family:"Times New Roman"; mso-no-proof:yes'><img border=0 width=235 height=17 id="_x0000_i1037" src="http://downloads.mapssystem.net/THONewsletters/InsideEdge2009/Images/Box1.gif" alt="http://downloads.mapssystem.net/THONewsletters/InsideEdge2009/Images/Box1.gif"></span><span style='mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></p> </td> </tr> <tr style='mso-yfti-irow:6;height:15.0pt'> <td style='background:#5A6C84;padding:0cm 0cm 0cm 0cm;height: 15.0pt'> <p class=MsoNormal><span style='mso-fareast-font-family:"Times New Roman"'>&nbsp;<o:p></o:p></span></p> </td> <td valign=top style='background:#5A6C84;padding:0cm 0cm 0cm 0cm; height:15.0pt'> <p class=MsoNormal align=center style='text-align:center'><strong><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; mso-fareast-font-family:"Times New Roman";color:white'>En el blog</span></strong><span style='mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></p> </td> <td style='background:#5A6C84;padding:0cm 0cm 0cm 0cm;height: 15.0pt'> <p class=MsoNormal><span style='mso-fareast-font-family:"Times New Roman"'>&nbsp;<o:p></o:p></span></p> </td> </tr> <tr style='mso-yfti-irow:7;height:15.0pt'> <td colspan=3 style='background:white;padding:0cm 0cm 0cm 0cm; height:15.0pt'> <p class=MsoNormal><span style='mso-fareast-font-family:"Times New Roman"; mso-no-proof:yes'><img border=0 width=235 height=24 id="_x0000_i1036" src="http://downloads.mapssystem.net/THONewsletters/InsideEdge2009/Images/Box3.gif" alt="http://downloads.mapssystem.net/THONewsletters/InsideEdge2009/Images/Box3.gif"></span><span style='mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></p> </td> </tr> <tr style='mso-yfti-irow:8'> <td width=11 valign=top style='width:8.25pt;border:none; border-left:solid #5A6C84 1.5pt;padding:0cm 0cm 0cm 0cm'> <p>&nbsp;</p> </td> <td width=220 valign=top style='width:165.0pt;padding:0cm 0cm 0cm 0cm'> <div align=center> <table class=MsoNormalTable border=0 cellspacing=0 cellpadding=0 width=210 style='width:157.5pt;mso-cellspacing:0cm;mso-yfti-tbllook: 1184;mso-padding-alt:3.0pt 3.0pt 3.0pt 3.0pt'> <tr style='mso-yfti-irow:0;mso-yfti-firstrow:yes'> <td valign=top style='padding:3.0pt 3.0pt 3.0pt 3.0pt'> <table class=MsoNormalTable border=0 cellspacing=0 cellpadding=0 width=200 style='width:150.0pt;mso-cellspacing: 0cm;mso-yfti-tbllook:1184;mso-padding-alt:3.0pt 3.0pt 3.0pt 3.0pt'> <tr style='mso-yfti-irow:0;mso-yfti-firstrow:yes;mso-yfti-lastrow: yes'> <td style='padding:3.0pt 3.0pt 3.0pt 3.0pt'> <p class=MsoNormal><a href="http://www.wsimarketingeninternet.com/_blog/Blog_Simplificamos_el_Internet" target="_blank"><span style='mso-fareast-font-family:"Times New Roman"; mso-no-proof:yes;text-decoration:none;text-underline:none'><img border=0 width=38 height=38 id="_x0000_i1035" src="http://downloads.mapssystem.net/THONewsletters/InsideEdge2010/BlogIcon.jpg" alt=Blog></span></a><span style='mso-fareast-font-family: "Times New Roman"'><o:p></o:p></span></p> </td> <td style='padding:3.0pt 3.0pt 3.0pt 3.0pt'> <p class=MsoNormal><span class=style31><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; mso-fareast-font-family:"Times New Roman"'>Lea algunas de nuestras recientes entradas del blog</span></span><span style='mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></p> </td> </tr> </table> </td> </tr> <tr style='mso-yfti-irow:1;mso-yfti-lastrow:yes'> <td style='padding:3.0pt 3.0pt 3.0pt 3.0pt'> <p><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; color:#333333'>" </span><span style='font-size:10.0pt; font-family:"Arial","sans-serif"'><a href="http://www.wsimarketingeninternet.com/_blog/Blog_Simplificamos_el_Internet/post/Porque_los_medios_sociales_son_una_prioridad_para_directores_de_marketing/" target="_blank"><span style='color:#FF8500'>Porqué los medios sociales son una prioridad para directores de marketing</span></a><span style='color:#333333'><br> " </span><a href="http://wsimarketingeninternet.com/_blog/Blog_Simplificamos_el_Internet/post/Redes_sociales_locales_o_internacionales%22" target="_blank"><span style='color:#FF8500'>¿Redes sociales locales o internacionales?</span></a><br> <span style='color:#333333'>" </span><a href="http://wsimarketingeninternet.com/_blog/Blog_Simplificamos_el_Internet/post/Consejos_para_su_campa%C3%B1a_de_PPC_y_pagina_de_aterrizaje" target="_blank"><span style='color:#FF8500'>Consejos para su campaña de PPC y pagina de aterrizaje</span></a><span style='color:#333333'><br> " </span><a href="http://www.wsimarketingeninternet.com/_blog/Blog_Simplificamos_el_Internet/post/Mejore_su_posicionamiento_organico_%28SEO%29_con_Blogging/" target="_blank"><span style='color:#FF8500'>Mejore su posicionamiento orgánico (SEO) con <span class=SpellE>Blogging</span></span></a></span></p> </td> </tr> </table> </div> </td> <td width=9 valign=top style='width:6.75pt;border:none; border-right:solid #5A6C84 1.5pt;padding:0cm 0cm 0cm 0cm'> <p class=MsoNormal><span style='mso-fareast-font-family:"Times New Roman"'>&nbsp;<o:p></o:p></span></p> </td> </tr> <tr style='mso-yfti-irow:9'> <td colspan=3 valign=top style='padding:0cm 0cm 0cm 0cm'> <p class=MsoNormal><span style='mso-fareast-font-family:"Times New Roman"; mso-no-proof:yes'><img border=0 width=235 height=26 id="_x0000_i1034" src="http://downloads.mapssystem.net/THONewsletters/InsideEdge2009/Images/Box4.jpg" alt="http://downloads.mapssystem.net/THONewsletters/InsideEdge2009/Images/Box4.jpg"></span><span style='mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></p> </td> </tr> <tr style='mso-yfti-irow:10'> <td colspan=3 style='padding:0cm 0cm 0cm 0cm'> <p class=MsoNormal><span style='mso-fareast-font-family:"Times New Roman"; mso-no-proof:yes'><img border=0 width=235 height=17 id="_x0000_i1033" src="http://downloads.mapssystem.net/THONewsletters/InsideEdge2009/Images/Box1.gif" alt="http://downloads.mapssystem.net/THONewsletters/InsideEdge2009/Images/Box1.gif"></span><span style='mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></p> </td> </tr> <tr style='mso-yfti-irow:11;height:15.0pt'> <td style='background:#5A6C84;padding:0cm 0cm 0cm 0cm;height: 15.0pt'> <p class=MsoNormal><span style='mso-fareast-font-family:"Times New Roman"'>&nbsp;<o:p></o:p></span></p> </td> <td valign=top style='background:#5A6C84;padding:0cm 0cm 0cm 0cm; height:15.0pt'> <p class=MsoNormal align=center style='text-align:center'><strong><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; mso-fareast-font-family:"Times New Roman";color:white'>Seminario online</span></strong><span style='mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></p> </td> <td style='background:#5A6C84;padding:0cm 0cm 0cm 0cm;height: 15.0pt'> <p class=MsoNormal><span style='mso-fareast-font-family:"Times New Roman"'>&nbsp;<o:p></o:p></span></p> </td> </tr> <tr style='mso-yfti-irow:12;height:15.0pt'> <td colspan=3 style='background:white;padding:0cm 0cm 0cm 0cm; height:15.0pt'> <p class=MsoNormal><span style='mso-fareast-font-family:"Times New Roman"; mso-no-proof:yes'><img border=0 width=235 height=24 id="_x0000_i1032" src="http://downloads.mapssystem.net/THONewsletters/InsideEdge2009/Images/Box3.gif" alt="http://downloads.mapssystem.net/THONewsletters/InsideEdge2009/Images/Box3.gif"></span><span style='mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></p> </td> </tr> <tr style='mso-yfti-irow:13'> <td width=11 valign=top style='width:8.25pt;border:none; border-left:solid #5A6C84 1.5pt;padding:0cm 0cm 0cm 0cm'> <p>&nbsp;</p> </td> <td width=220 valign=top style='width:165.0pt;padding:0cm 0cm 0cm 0cm'> <div align=center> <table class=MsoNormalTable border=0 cellspacing=0 cellpadding=0 width=210 style='width:157.5pt;mso-cellspacing:0cm;mso-yfti-tbllook: 1184;mso-padding-alt:3.0pt 3.0pt 3.0pt 3.0pt'> <tr style='mso-yfti-irow:0;mso-yfti-firstrow:yes'> <td valign=top style='padding:3.0pt 3.0pt 3.0pt 3.0pt'> <p class=MsoNormal><em><b><span style='font-size:11.0pt; mso-fareast-font-family:"Times New Roman"'>Reputación online : ¡3 pasos para balancear riesgo y la recompensa!</span></b></em><span style='mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></p> </td> </tr> <tr style='mso-yfti-irow:1;mso-yfti-lastrow:yes'> <td style='padding:3.0pt 3.0pt 3.0pt 3.0pt'> <p style='margin-bottom:0cm;margin-bottom:.0001pt'><i><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; color:#333333'>Una estrategia social bien pensada y correctamente puesta en ejecución puede transformar una compañía.<o:p></o:p></span></i></p> <p style='margin-bottom:0cm;margin-bottom:.0001pt'><i><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; color:#333333'>En este seminario cubriremos:<o:p></o:p></span></i></p> <ul type=disc> <li class=MsoNormal style='color:#333333;mso-margin-top-alt: auto;mso-list:l0 level1 lfo6;tab-stops:list 36.0pt'><em><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; mso-fareast-font-family:"Times New Roman"'>lo que realmente es la reputación online (RO)</span></em><i><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></i></li> <li class=MsoNormal style='color:#333333;mso-margin-top-alt: auto;mso-list:l0 level1 lfo6;tab-stops:list 36.0pt'><i><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; mso-fareast-font-family:"Times New Roman"'>3 pasos para una RO eficaz<o:p></o:p></span></i></li> <li class=MsoNormal style='color:#333333;mso-margin-top-alt: auto;mso-list:l0 level1 lfo6;tab-stops:list 36.0pt'><i><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; mso-fareast-font-family:"Times New Roman"'>como proteger su marca online<o:p></o:p></span></i></li> <li class=MsoNormal style='color:#333333;mso-margin-top-alt: auto;mso-list:l0 level1 lfo6;tab-stops:list 36.0pt'><i><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; mso-fareast-font-family:"Times New Roman"'>estrategias de gestión de crisis<o:p></o:p></span></i></li> </ul> <p style='margin-bottom:0cm;margin-bottom:.0001pt'><strong><i><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; color:#333333'>Fecha</span></i></strong><i><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; color:#333333'>: miércoles 2 febrero, 2011 2:00 PM - 3:00 PM<o:p></o:p></span></i></p> <p><span xmlns="http://www.w3.org/1999/xhtml"><b><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; color:#333333'><a href="https://www1.gotomeeting.com/register/716301904" title="Haga clic para registrarse"><span xmlns="http://www.w3.org/1999/xhtml">Regístrese aquí (seminario gratuito)</a></span><o:p></o:p></span></b></p> </td> </tr> </table> </div> </td> <td width=9 valign=top style='width:6.75pt;border:none; border-right:solid #5A6C84 1.5pt;padding:0cm 0cm 0cm 0cm'> <p class=MsoNormal><span style='mso-fareast-font-family:"Times New Roman"'>&nbsp;<o:p></o:p></span></p> </td> </tr> <tr style='mso-yfti-irow:14;mso-yfti-lastrow:yes'> <td colspan=3 valign=top style='padding:0cm 0cm 0cm 0cm'> <p class=MsoNormal><span style='mso-fareast-font-family:"Times New Roman"; mso-no-proof:yes'><img border=0 width=235 height=26 id="_x0000_i1031" src="http://downloads.mapssystem.net/THONewsletters/InsideEdge2009/Images/Box4.jpg" alt="http://downloads.mapssystem.net/THONewsletters/InsideEdge2009/Images/Box4.jpg"></span><span style='mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></p> </td> </tr> </table> </td> </tr> <tr style='mso-yfti-irow:1'> <td colspan=3 style='padding:0cm 0cm 0cm 0cm'> <p class=MsoNormal><span style='mso-fareast-font-family:"Times New Roman"; mso-no-proof:yes'><img border=0 width=235 height=17 id="_x0000_i1030" src="http://downloads.mapssystem.net/THONewsletters/InsideEdge2009/Images/Box1.gif" alt="http://downloads.mapssystem.net/THONewsletters/InsideEdge2009/Images/Box1.gif"></span><span style='mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></p> </td> </tr> <tr style='mso-yfti-irow:2'> <td style='background:#5A6C84;padding:0cm 0cm 0cm 0cm'> <p class=MsoNormal><span style='mso-fareast-font-family:"Times New Roman"'>&nbsp;<o:p></o:p></span></p> </td> <td valign=top style='background:#5A6C84;padding:0cm 0cm 0cm 0cm'> <p class=MsoNormal align=center style='text-align:center'><strong><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; mso-fareast-font-family:"Times New Roman";color:white'>Pregúntele a WSI</span></strong><span style='mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></p> </td> <td style='background:#5A6C84;padding:0cm 0cm 0cm 0cm'> <p class=MsoNormal><span style='mso-fareast-font-family:"Times New Roman"'>&nbsp;<o:p></o:p></span></p> </td> </tr> <tr style='mso-yfti-irow:3'> <td colspan=3 style='background:white;padding:0cm 0cm 0cm 0cm'> <p class=MsoNormal><span style='mso-fareast-font-family:"Times New Roman"; mso-no-proof:yes'><img border=0 width=235 height=24 id="_x0000_i1029" src="http://downloads.mapssystem.net/THONewsletters/InsideEdge2009/Images/Box3.gif" alt="http://downloads.mapssystem.net/THONewsletters/InsideEdge2009/Images/Box3.gif"></span><span style='mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></p> </td> </tr> <tr style='mso-yfti-irow:4'> <td width=10 valign=top style='width:7.5pt;border:none;border-left: solid #5A6C84 1.5pt;padding:0cm 0cm 0cm 0cm'> <p>&nbsp;</p> </td> <td width=215 valign=top style='width:161.25pt;padding:0cm 0cm 0cm 0cm'> <div align=center> <table class=MsoNormalTable border=0 cellspacing=0 cellpadding=0 width=210 style='width:157.5pt;mso-cellspacing:0cm;mso-yfti-tbllook: 1184;mso-padding-alt:3.0pt 3.0pt 3.0pt 3.0pt'> <tr style='mso-yfti-irow:0;mso-yfti-firstrow:yes'> <td valign=top style='padding:3.0pt 3.0pt 3.0pt 3.0pt'> <table class=MsoNormalTable border=0 cellspacing=0 cellpadding=0 width=200 style='width:150.0pt;mso-cellspacing:0cm;mso-yfti-tbllook: 1184;mso-padding-alt:3.0pt 3.0pt 3.0pt 3.0pt'> <tr style='mso-yfti-irow:0;mso-yfti-firstrow:yes;mso-yfti-lastrow: yes'> <td style='padding:3.0pt 3.0pt 3.0pt 3.0pt'> <p class=MsoNormal><a href="http://blog.wsidigitalmarketing.com/" target="_blank"><span style='mso-fareast-font-family:"Times New Roman";mso-no-proof: yes;text-decoration:none;text-underline:none'><img border=0 width=38 height=38 id="_x0000_i1028" src="http://downloads.mapssystem.net/THONewsletters/InsideEdge2010/QuestionMarkIcon.jpg" alt="Ask WSI"></span></a><span style='mso-fareast-font-family: "Times New Roman"'><o:p></o:p></span></p> </td> <td style='padding:3.0pt 3.0pt 3.0pt 3.0pt'> <p class=MsoNormal><span class=style31><span style='font-size: 10.0pt;font-family:"Arial","sans-serif";mso-fareast-font-family: "Times New Roman"'>Obtenga más perspectiva de los expertos de WSI</span></span><span style='mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></p> </td> </tr> </table> </td> </tr> <tr style='mso-yfti-irow:1;mso-yfti-lastrow:yes'> <td style='padding:3.0pt 3.0pt 3.0pt 3.0pt'> <p><strong><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; color:#333333'>Pregunta:</span></strong><span style='font-size: 10.0pt;font-family:"Arial","sans-serif";color:#333333'> ¿Por dónde empiezo a la hora de integrar los botones sociales de &quot;compartir&quot; en mis boletines de correo electrónico?</span></p> <p><strong><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; color:#333333'>Respuesta:</span></strong><span style='font-size: 10.0pt;font-family:"Arial","sans-serif";color:#333333'> Primero identifique los sitios de medios sociales más relevantes para su empresa. Piense en su público objetivo y en dónde es más probable que converjan en línea. En segundo lugar, tendrá que incluir un código HTML único en su boletín de noticias para incluir los iconos de &quot;compartir&quot; en la plantilla. Vea la posibilidad de utilizar un sistema de mercadotecnia por correo electrónico que pueda producir automáticamente este código HTML. Entonces pruebe el boletín con un grupo focal antes de desplegarlo al resto de su base de datos. Es posible que descubra que tiene que ajustar la ubicación y el tamaño de sus iconos de compartir. .</span></p> </td> </tr> </table> </div> </td> <td width=10 valign=top style='width:7.5pt;border:none;border-right: solid #5A6C84 1.5pt;padding:0cm 0cm 0cm 0cm'> <p class=MsoNormal><span style='mso-fareast-font-family:"Times New Roman"'>&nbsp;<o:p></o:p></span></p> </td> </tr> <tr style='mso-yfti-irow:5;mso-yfti-lastrow:yes'> <td colspan=3 valign=top style='padding:0cm 0cm 0cm 0cm'> <p class=MsoNormal><span style='mso-fareast-font-family:"Times New Roman"; mso-no-proof:yes'><img border=0 width=235 height=26 id="_x0000_i1027" src="http://downloads.mapssystem.net/THONewsletters/InsideEdge2009/Images/Box4.jpg" alt="http://downloads.mapssystem.net/THONewsletters/InsideEdge2009/Images/Box4.jpg"></span><span style='mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></p> </td> </tr> </table> </td> </tr> </table> </td> </tr> </table> </td> </tr> </table> </div> </td> </tr> <tr style='mso-yfti-irow:5'> <td style='background:white;padding:0cm 0cm 0cm 0cm'> <p class=MsoNormal><span style='mso-fareast-font-family:"Times New Roman"'>&nbsp;<o:p></o:p></span></p> </td> </tr> <tr style='mso-yfti-irow:6'> <td style='background:#5C91A4;padding:0cm 0cm 0cm 0cm'> <div align=center> <table class=MsoNormalTable border=0 cellspacing=0 cellpadding=0 width=695 style='width:521.25pt;mso-cellspacing:0cm;mso-yfti-tbllook:1184; mso-padding-alt:5.25pt 5.25pt 5.25pt 5.25pt'> <tr style='mso-yfti-irow:0;mso-yfti-firstrow:yes;mso-yfti-lastrow:yes'> <td style='padding:5.25pt 5.25pt 5.25pt 5.25pt'> <p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; mso-fareast-font-family:"Times New Roman";color:white'>Esta edición del <span class=SpellE>Inside</span> <span class=SpellE>Edge</span> ha sido traída a usted gracias a WSI Marketing Digital.</span><span style='mso-fareast-font-family: "Times New Roman"'><o:p></o:p></span></p> </td> </tr> </table> </div> </td> </tr> <tr style='mso-yfti-irow:7;mso-yfti-lastrow:yes'> <td style='padding:0cm 0cm 0cm 0cm'> <p align=center style='text-align:center'><span lang=EN-US style='font-size:10.0pt;font-family:"Calibri","sans-serif";color:#666666; mso-ansi-language:EN-US'>Copyright © 2011 WSI - We Simplify the Internet </span><span lang=EN-US style='mso-ansi-language:EN-US'><o:p></o:p></span></p> </td> </tr> </table> </div> </td> </tr> </table> <p class=MsoNormal><span lang=EN-US style='mso-fareast-font-family:"Times New Roman"; mso-ansi-language:EN-US'><o:p>&nbsp;</o:p></span></p> </div> </body> </html>